Lets bring real kitchen back
Insight
Idea
Somewhere along the way, we started caring more about how our kitchens looked than how we cooked in them.
A ridiculously expensive blender isn’t going to make you a better cook. But trying, failing and never giving up will. Hamilton Beach is built for this – and more.
Social
The Kitchn
Inspiration-driven discovery through social video and lifestyle content, before thinking about shopping.
UGC Social
Post-purchase unboxing and show people getting to know their new appliance. We show the good, the bad and the real life experiences people have when learning the appliance.
Food Photography
By using food photography we can show how versatile Hamilton Beach truly is. Its built for first timers and experienced chefs alike!
Getting hungry yet?
Credits
AD: Nicholas Slade